If you’ve already added your first Instagram profile to Not Just Analytics and want to add more, you’re in the right place!

In this tutorial, we’ll guide you through the process of adding new profiles and explain how to choose the right data type to connect.

Choosing the right insights is essential for getting the most out of NJL and gaining valuable insights into your performance or the profiles you want to monitor.

1️⃣ Click ’Add profile’

If you’d like to add more profiles, you’ll find the ‘Add profile’ button in the top-right corner of your dashboard.

📌 NJL lets you manage multiple profiles, so you can monitor both your personal accounts and those belonging to other users, like influencers or competitors.

2️⃣ Choose which data to connect

After adding the profile, you’ll need to select the type of data to connect.

Public Insights

If you select this option, NJL will analyze all publicly available data for the profile, offering a more detailed view than what you can get for free.

This feature is especially useful if you want to:

✅ analyze influencers and creators you might collaborate with

✅ study the strategy of your competitors

✅ monitor personal profiles (non-business or creator) that you manage

📌 Public insights limitations:

If you choose to analyze only public data, you won’t be able to access some of NJL’s advanced features that require business data.

Business Insights

If you want to take full advantage of NJL’s features, connect the profile’s business insights.

This option lets you access advanced metrics such as:

✅ detailed audience insights

✅ performance analysis for posts, stories, and reels

✅ data on reach, interactions, and clicks

If you choose to connect business data, you’ll need to authorize NJL to access your profile’s insights.

📌 Note: to do this, your Instagram profile must be linked to a Facebook page and set up as business or creator.

If you’re unsure how to link business data, check out our dedicated tutorial:

➡️ “How to link your profile’s business insights”

Conclusion

Now you know how to add more profiles to NJL and choose which data type to connect.

If you want a basic overview, you can use public insights.

If you want full functionality, connect business insights.

📌 Having trouble connecting business data? Read our dedicated tutorial.

Enjoy working with Not Just Analytics! 🚀